TOYOTA TO TARGET DECEASED ENVIRONMENTALIST MARKET WITH PRIUS HEARSE

Dealers were recently shown this photograph of the proposed Prius Hearse

A veteran auto industry analyst said today that Toyota is making a smart move by bringing to market a hybrid hearse this summer.  “I think they see a big market there,” said Rob “Bob” Hopper of Hopper and Hopper Communications.  “I don’t know for sure, but I suspect a lot of dead people still care about the environment.”  Toyota declined to comment on the story, but a photograph of a concept Prius hearse was recently shown to dealers.